Companies looking to strengthen resilience in an increasingly volatile energy market should first focus on improving energy efficiency before investing in new energy sources, one of the key messages highlighted during the panel discussion “Energy Stability of Companies: Strategies for Business in Times of Market Uncertainty”, held in Belgrade and organised by the Slovenian Business Club.
The event brought together representatives of industry, energy companies, financial institutions and public-sector stakeholders to discuss how businesses can respond to rising energy costs, market volatility, sustainability requirements and growing pressure to improve long-term competitiveness.
Resalta was represented by Andreja Pavlović, Commercial Director, who joined fellow panelists in discussing practical approaches to energy resilience, investment priorities and the role of energy strategy in today's business environment.
From energy costs to strategic resilience
The discussion focused on several topics that are becoming increasingly important for companies across the region, including:
- managing exposure to energy price volatility
- investing in energy efficiency and on-site energy generation
- financing the energy transition
- ESG requirements and sustainability targets
- digitalisation and AI-driven energy optimisation
- strengthening long-term operational resilience
A recurring theme throughout the panel was that energy efficiency remains the fastest and most effective starting point for companies seeking greater energy stability. Before investing in new technologies or generation assets, businesses should first understand where energy is being used, where losses occur and where the greatest optimisation potential exists.
Building energy strategies on data
At Resalta, this approach is reflected in the energy feasibility studies, energy audits and optimisation analyses we conduct for industrial, hospitality and public-sector clients across Central and Eastern Europe.
A well-executed energy study helps organisations:
- identify the most impactful investment opportunities
- prioritise projects based on technical and financial feasibility
- reduce implementation risks
- improve business case accuracy
- create a clear roadmap for decarbonisation and energy cost reduction
In some cases, the outcome is a large-scale implementation project. In others, the analysis helps companies avoid investments that do not deliver sufficient value. Both outcomes contribute to stronger and more informed decision-making.
Collaboration as a driver of energy transition
The Belgrade panel also highlighted the importance of cooperation between businesses, energy experts, financial institutions and policymakers in accelerating the energy transition while maintaining competitiveness.
As energy markets continue to evolve, companies that actively manage their energy strategy today will be better positioned to navigate future uncertainty, control costs and meet increasingly ambitious sustainability goals.
Resalta would like to thank the Slovenian Business Club for organising the event and all participants for an engaging discussion on the future of energy resilience in the region.
Interested in understanding the optimisation potential of your energy system? Contact our team to learn how an energy feasibility study can support your next investment decision.
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